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News

LRG ARCHIVE + SAMPLE SALE

LRG ARCHIVE + SAMPLE SALE

For the first time in 20 years, we are releasing our entire archive collection to the public. Thi...

LRG CLOTHING TEAMS UP WITH JON Z FOR COLLABORATION

LRG CLOTHING TEAMS UP WITH JON Z FOR COLLABORATION

FOR IMMEDIATE RELEASE LRG CLOTHING TEAMS UP WITH JON Z FOR COLLABORATION August 07, 2019 (Orange ...

LRG 20th Anniversary video

LRG 20th Anniversary: 20 years in the game

Established in 1999, the Lifted Research Group has been reaching the masses, highlighting diversi...

LRG 20th Anniversary

LRG 20th Anniversary Collection. Sneak Peek.

How Are Things Growing? Things Are Growing Good. ::: Adopt Children Not Styles ::: Life Colors ::...

LRG Apple Music Curator

LRG Becomes Apple Music Curator

LRG BECOMES APPLE MUSIC CURATOR May 13, 2019 (Orange County, Ca) – Today, streetwear and apparel ...

Jon Z Music Video with Enrique Iglesias

Jon Z Drops New Music Video w/ Enrique Iglesias

The homie Jon Z dropped a new music video with Enrique Iglesias. This is the second video Jon dro...

LRG Alohigh Summer collection Preview

ALOHIGH SUMMER PREVIEW | DROPS 4/15/19

We teamed up with the homies from Fresh Goods Music for our Summer '19 ALOHIGH campaign. This col...

Feeding the Streets with John Gives

FEEDING THE STREETS with JOHN GIVEZ

We got a chance to host the homie John Givez for our first Feeding The Streets showcase. Here's a...

Nothing But Gold Hoodies and Joggers

Nothing But Gold Hoodies & Joggers

Get back to the basics with this clean set available in Ash Heather, Black and Olivine.

Holiday 2018 Lookbook

Holiday Two Thousand Eighteen Lookbook

Check out our Holiday 2018 Lookbook featuring select styles from our latest collection. First del...

Yung Pinch ft. Blackbear & P-lo Smoke and Drive music video

Yung Pinch Feat. Blackbear & P-Lo "Smoke & Drive"

Yung Pinch premiers the visual for "Smoke & Drive" featuring Blackbear & P-Lo filmed on l...

Yung Pinch Billboards video

Yung Pinch Billboards

In support of one of our favorite hometown heroes,Yung Pinch. We threw up a couple of large scale...