Summer 2012

Lookbook

To build a bridge to the wild side, you gotta assemble the right crew. Summer 2012 is all about beasting out no matter the time or place. We do things our own way and live a wild life, so it seemed only right to bring together the cast of Comedy Central’s hit show, Workaholics, LRG team rider Tommy Sandoval , and Windy City hip-hop duo The Cool Kids for a day of poolside debauchery. At LRG we don’t grow up, we beast out.

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Holiday 2011 Lookbook

For Holiday 2011 we explored a lesser-known path, and found a setting that styled perfectly with the holiday line.

Fall 2011 Lookbook

San Francisco is a favorite destination of LRG for creative inspiration, and is the backdrop for LRG’s Fall photoshoot.

Spring 2012

lookbook

Spring 2012 is a season of new adventures and discoveries. Here at Lifted Research Group, we live by the words ‘explore more’; to highlight our daily pursuit of exploration, we take you to a setting known as the “Hangover House”, a historic structure known for being way ahead of its time. Built in 1938 by William Alexander, the concrete and steel home was commissioned by explorer-writer Richard Halliburton and designed to be an inspirational reminder to think outside.