LRG + Elevator Music Present Rashad’s Museum

May 18th, 2012

Columbus singer/songwriter/producer extraordinaire Rashad’s mixtape, Museum, is a gathering of masterpieces – much like the actual physical structure itself. Having earned his stripes contributing heavily to Stalley’s Intelligent Truck Music mixtape, that experience has allowed him to create a truly game-changing inaugural solo effort. Featuring key contributions from the likes of Styles P (“The Life”) and PA Flex (“Be True”), all songs were mixed, produced and recorded by Rashad himself. lookout for the album to release on the 21st.

Be sure to follow Rashad on Twitter.

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Meyhem Lauren – Respect The Fly Shit

May 17th, 2012

Recorded and completed in a hotel room during SXSW this year, Respect the Fly Shit from Meyhem Lauren is a gathering of some of the biggest names in underground hip-hop. The marathon session features contributions from the likes of Action Bronson, AG Da Coroner, Heems of Das Racist, Despot, Riff Raff and produced completely by Tommy Mas and Harry Fraud. The “unexpected birth” may be a treat that no one saw coming, but rest assured, it’s coming soon. Labeled “organized chaos,” some of the key people behind the mixtape talk about the varying factors that went into 24-hours of respecting the fly shit.

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The Prime (Sapient & Luckyiam) – A Bit Different (2012)

May 15th, 2012

The first stunning visuals from supergroup The Prime’s sophomore effort Fade contains signature sounds we’ve come to expect from Luckyiam and Sapient. Directed by Tim Slusarczyk, “A Bit Different” finds both veteran emcees reintroducing themselves to an audience that has been pining for new music since their critically acclaimed release of One Uppers. Presented over Sapient production that has definite head-nod appeal, braggadocios vocals allow for energetic visuals and a chemistry between Luckyiam and Sapient reminiscent of duos from the golden age of hip-hop. Download a copy of “A Bit Different” here.

Get more Free music and information on The Prime at:
Sapientkills.com
Luckydoot.com

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Series: Through the Mic

May 14th, 2012

For too long, Los Angeles hip hop has been seen as one dimensional ‘gangsta rap.’ With this new series, we’re giving our city’s hip hop artists an amazing platform to show not only our community, but the world, that we have so much more to offer. – Murs-

Through the Mic is a new concert series at LACMA that explores contemporary Los Angeles hip hop, with an emphasis on the diversity of L.A.-based artists. Co-curated by LACMA and hip hop artist Murs, concerts will take place in front of artist Chris Burden’s iconic Urban Lightsculpture on the third Thursday of every month, May through October 2012.

3MG: Murs, Eligh, and Scarub
Thursday, May 17, 2012 | 8 pm
BP Grand Entrance | $10 LACMA Members | $15 General Admission | Tickets: purchase online.

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Off the Record: Young Chop | Part Two

May 9th, 2012

In part 2 of our Off the Record series with 18-year-old phenom producer Young Chop, he describes how the viral hit “I Don’t Like” came about – detailing how the chorus, verses and beat came together quickly during a recording session. In addition, Chop reveals insight into the remix of the Chief Keef track that features Kanye West, Pusha T, Jadakiss and Big Sean. Not the type of person to rest on his laurels, Chops remains as focused as ever – knowing that longevity in hip-hop is what separates overnight successes from those with ultimate staying power.

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Big K.R.I.T. – I Got This

May 7th, 2012

Big K.R.I.T. has always been an artist applauded for just how selective he is in when choosing who he works with – both musically and in other aspects of his life. It should come as no surprise then that in his latest music video for “I Got This,” the Mississippi emcee is seen sporting the LRG Core Collection Cargo Shorts – a staple piece perfect for the upcoming summer season. Support Big K.R.I.T. because his undeniable passion and energy is just like ours.

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Luckyiam – Change This (Feat. The Grouch)

May 3rd, 2012

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Off the Record: Young Chop | Part One

April 30th, 2012

There is perhaps no other producer around with as much buzz surrounding him as Chicago’s Young Chop, whose record “I Don’t Like” with similarly sweltering artist Chief Keef is currently seeing the likes of Kanye West, Pusha T, Big Sean and Jadakiss hopping on board the remix. LRG recently hit the studio with the 18-year-old phenom producer where he discussed how he got his start, some of the biggest records already under his belt and his signature sound. Stay tuned for Part II.

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In NY with Waka Flocka

April 26th, 2012

LRG had the privilege of tagging along with none other than Waka Flocka while in the Big Apple as he prepared to grace the cover of SPIN Magazine. The insider’s perspective allowed us to see what a day in the life was really like for the Jamaica, Queens emcee. The culmination was hitting the stage with him while he performed “She Be Puttin’ On” to a raucous crowd as he builds even more anticipation for his forthcoming album, Triple F Life: Friends, Fans and Family.

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Living Legends – Final Show

April 24th, 2012

From day one, LRG has always supported independent and underground culture. The foundations of that movement are at the core of our brand message. An embodiment of that desire to share passion and dedication with the masses is what made the hip-hop collective known as the Living Legends Crew – a gathering of individuals we’ve supported since they first formed in the 90s. This past Friday, the Legends performed what appears to be their last show as a complete crew at the House of Blues in San Diego. With solo careers already established for each emcee, the future holds individual paths that are possible because of the immense strength of the collective. Only time will tell if this indeed is the last we’ve seen of the LL Crew. Photos from the historical night can be seen below. Follow The Living Legends on Twitter.